Blando

[Client]

Blando

[Year]

2025

[Services]

[Catagory]

3D animation

In partnership with Blando, Animus Studio created a heart-warming 3D motion piece to introduce the Cloudy Kids Pillow—a cloud-shaped memory-foam pillow designed for children aged 3–15. The story follows a restless young boy who, upon receiving his new pillow, drifts into a dream-filled flight among the clouds, visually linking comfort with imagination

Project Phases

  1. Concept Development
    Crafting the bedtime-to-dream arc—mood-boards of warm skies, cottony clouds, and gentle motion guided the overall tone


  2. Scriptwriting & Storyboarding
    A concise, dialogue-free script was drafted to rely on visual storytelling. Sequential storyboards mapped the emotional beats from insomnia to peaceful sleep.


  3. 3D Modeling & Animation

    • Blender for character, pillow, and cloud environments


    • After Effects for compositing and subtle particle passes


    • Premiere Pro for pacing and final picture-lock


  4. Look Development & Lighting
    Soft volumetric lighting, warm color grading, and feather-light cloth simulations reinforced the pillow’s “cloud” promise.


  5. Sound Design & Editing
    A lullaby-inspired score, airy whooshes, and pillow “poof” accents deepened the dreamy atmosphere.

Results & Impact

1- Strengthened Brand Emotion – Parents surveyed post-launch associated Blando with “comfort” and “imaginative sleep” at 2× the pre-campaign rate.

2- Versatile Asset – Deliverables were repurposed for e-commerce banners, in-store screens, and trade-show loops, extending the video’s ROI

Snaps From the Project

“Animus Studio transformed a simple bedtime product into a magical story. The animation captured our pillow’s cloud-like comfort with stunning detail, and the final film became the centerpiece of our launch. The team’s creativity and strategic thinking made the collaboration seamless and hugely successful.” — Marketing Team, Blando

View Similar Projects

Not limited to video,

we're your creative comrades.

Got questions, porject ideas, or just want to say hi? We're all ears!

Address: Al Saaha offices, Souk Al Bahar - Downtown Dubai - UAE
Address: 7 Coronation Road, Dephna House, Launchese , London
Address: 366 Gash Road, Alexnadria, Egypt
Address: Smart Village, Building B121, Giza, Egypt

Email: Info@animus-agency.com

Phone UAE: +971 505619303
Phone KSA: +966 564565635
Phone EG: +20 01226141771
Phone UK: +447 882694180

©Made by Animus Agency

Not limited to video,

we're your creative comrades.

Got questions, porject ideas, or just want to say hi? We're all ears!

Address: Al Saaha offices, Souk Al Bahar - Downtown Dubai - UAE
Address: 7 Coronation Road, Dephna House, Launchese , London
Address: 366 Gash Road, Alexnadria, Egypt
Address: Smart Village, Building B121, Giza, Egypt

Email: Info@animus-agency.com

Phone UAE: +971 505619303
Phone KSA: +966 564565635
Phone EG: +20 01226141771
Phone UK: +447 882694180

©Made by Animus Agency

Not limited to video,

we're your creative comrades.

Got questions, porject ideas, or just want to say hi? We're all ears!

Address: Al Saaha offices, Souk Al Bahar - Downtown Dubai - UAE
Address: 7 Coronation Road, Dephna House, Launchese , London
Address: 366 Gash Road, Alexnadria, Egypt
Address: Smart Village, Building B121, Giza, Egypt

Email: Info@animus-agency.com

Phone UAE: +971 505619303
Phone KSA: +966 564565635
Phone EG: +20 01226141771
Phone UK: +447 882694180

©Made by Animus Agency